Your Business At the Next Level
The best part of a New Year is the chance to look back at the previous year recognizing what you did right and work to change what didn’t work for the year to come. Doing this gives you a chance to dust off the crystal ball and see if you can make predictions for what’s to come. Let’s take a look at …
[Read more...] about Content That Performs in 2020: A Roundup of Predictions
I realized recently I’ve been in the content creation business in some form for well over ten years. That’s a lot of blogs, social media posts, newsletters, e-newsletters, and other miscellaneous content created during those years. And one of the things I’ve seen in this time is the way content …
[Read more...] about Content Calendar: Creating Your 2020 Content. My Best Tips
It’s taken me some time, but I had to recuperate from the whirlwind that is Social Media Marketing World otherwise known as #SMMW19.I learned a lot but as is the case with a conference of this size, it is impossible to get to all the many sessions they offer. If you suffer from FOMO, you’ll be …
[Read more...] about Social Media Marketing World 2019 Recap
If you’re setting up an email marketing campaign, one of the most frustrating things is when you realize that many of the people you reach out to will never open that email.Think about it: you’ve worked a long time to craft that perfect sales pitch or email message only to find out that your …
[Read more...] about Increase Email Open Rates with These Tips
Let’s face it—if you’re trying to get your online business or blog to really take off, then your whole website can live or die based on its Google ranking.Search Engine Optimization (SEO) has become a science all its own and it’s one you must master if you want to take your website to the next …
[Read more...] about What Is Google Looking for In Your Blog?
Are you thinking about using data-driven marketing? If you are, you're not alone. Over 40 percent of marketers have a data management platform, and over 30 percent are planning to create one. Data-driven marketing is one of the best ways to learn how to please potential buyers. And because the …
Is your marketing campaign data driven? If you're not running a data-driven marketing strategy, we have a problem. Chances are, you're not going to get a good return on investment (ROI).Data-driven marketing is the staple of a smart campaign that rakes in ROI - and businesses know it. Investing …
[Read more...] about How to Use Social Data in Your Marketing Strategy
Marketing is meant to be creative. As much as you need to make sure that the campaigns you create are effective and on-target, you also need them to be interesting and exciting.It's worth thinking outside the box and trying to come up with game-changing marketing strategies. Otherwise, everyone …
[Read more...] about Stepping It Up: 8 Hottest Marketing Trends in 2018
